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Pasta To-Go Catering

Project type

Branding, Mobile Advertising

Date

2024

For Pasta To Go Catering, a fast-casual restaurant in Puerto Rico, I designed a full vehicle wrap to transform their delivery van into a bold, mobile advertisement. The goal was to create a design that would capture attention on the road while communicating the brand’s fresh, approachable personality and highlighting their catering services.

Focused on a bold, hand-lettered logo placement for instant brand recognition and a bright yellow banner with the word “CATERING” to make their service offering clear at a glance.

I added as per request a high-quality food image to showcase their product and entice potential customers. Contact information and social media handles for easy ordering. A subtle black pasta-pattern background that adds texture and reinforces the brand identity without overwhelming the main message.

This wrap turned the van into a moving billboard, increasing brand visibility and helping Pasta To Go promote its catering and delivery services throughout the island.


Programs used: Illustrator, Photoshop

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